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Keith E Rice's Integrated SocioPsychology Blog & Pages

Aligning, integrating and applying the behavioural sciences

South Africa’

The Rosedale MeshWORK

by Gernia Van Niekerk 15 October 2002 Gernia Van Niekerk, Chief Executive of the Enrute Foundation, has been instrumental in developing several wholescale MeshWORK projects in rural South Africa. Her work is respected globally and places her among the leading Gravesian thinkers in the world. This is a slightly-edited version of her August 2002 Executive Summary of the Rosedale project. For further information on the project, Gernia can be contacted via e-mail. REFLECTING LIFE CONDITIONS Background Rosedale is a very small rural town in the Eastern Free State on the R70-road between Senekal and Ficksburg. This road is the main road between Gauteng and Lesotho, as well as the road between the goldfields of the Free State and Lesotho. The border post outside Ficksburg is the busiest border post in South Africa. The R70-road geographically separates the town Rosedale and the township Mautse. The Mariandal (emphasizing the fact that the communities of Rosedale and Mautse are inseparably linked to one another) Cultural Village has been built next to this road. Rosedale is a dominant white living area although a few coloured and black families have moved into the area, consisting of approximately 200 residents. Mautse is a black living area where approximately… Read More

Glossary M

Nos   A    B    C    D    E    F    G    H    I    J    K    L    M    N    O    P-Q    R    S     T     U    V    W    X-Y-Z McDonaldisation: George Ritzer (1993) argues that the fast food restaurant is the ultimate model of rationalisation, based on 4 key elements:- Efficiency – economies of scale, assembly line production of food and limited menus cut costs and facilitate the fast processing of customers Calculability – every aspect of the food production and consumption is measured and evaluated on the basis of rational calculation Predictability – Ritzer states “in a rational society people prefer to know what to expect in all settings at all times”. So customers should be able to enter a McDonald’s anywhere in the world and have exactly the same experience. Control – through training, supervision and technology, McDonald’s exercise rigid control of their employees and the food production process. There is even a degree of control of the customers, with hard seats, bright lights and, in some cases, security guards to make customers behave themselves and do not linger over their meal Ritzer and later commentators such as Soumyaditya Dasgupta (2015) see McDonaldization is a by-product of ‘Americanization’ or ‘Westernization’ which… Read More

Assimilation-Contrast Effect

Updated: 4 October 2015 The Assimilation-Contrast Effect is grounded in Social Judgement Theory, developed by Muzafer Sherif & Carl Hovland (1961) and Muzafer Sherif & Carolyn Wood Sherif (1968). According to Muzafer, when a potential issue of conflict arises, people – individual or group – approach it with one of 3 ‘latitudes’:- Latitude of Acceptance: – consists of the information you find pleasing and acceptable Latitude of Rejection: – consists of the information you find objectionable Latitude of Noncommitment: – consists of information you find neither pleasing nor objectionable The key to which latitude information fell into would depend on the level of ego investment – ie: how important the issue was to you personally and how committed to it you were. In other words, how much your sense of self-esteem was involved – clearly the domain of the RED vMEME. Muzafer found that working in the Latitude of Acceptance led to what he called an ‘assimilation effect’ – ie: you will find to some degree acceptable information that is not really that close to what you believe. On the other hand, when working in the Latitude of Rejection, there is a ‘contrast effect’ – ie: you find unacceptable even information that is… Read More

Jerry Coursen on Clare W Graves

June 2004 Jerry Coursen PhD has been on my perceptual radar since shortly after I was first exposed to Spiral Dynamics in Spring 1998. An irregular but highly-thought-provoking contributor to the SD e-lists, his postings struck me as being of a far deeper structure than many others. Over the years we’ve occasionally exchanged thoughts both off- and on-list; and, in Spring 2001, I was privileged to see Jerry make a presentation at Don Beck’s First Annual Confab in Dallas, Texas. His postulation that C-P/RED assumes leadership in the B-O/PURPLE tribe to begin the transition to a C-P/RED power-based system was something I’d not heard before yet fitted with my own experiences in PURPLE/RED organisations. From there on in, I was more than convinced of the calibre of the man’s thinking! The following interview was conducted with Jerry by e-mail during May and June 2004 after he agreed to let me publish A Spiral Perspective on Human Development…? , a piece he wrote about the way he understands the biopsychosocial model of Clare W Graves. The views he expresses in the interview about the need to ‘debug’ and revise Graves in the light of today’s science may be contentious to some; to… Read More

Don Beck & South Africa

Written with input from Don Beck Updated: 26 June 2021 Each participant in designing the South African transition from Apartheid to multi-cultural democracy during the early-mid-1990s will have his/her own version of what happened – and it doesn’t always suit the politicians to give too much credit to the ‘backroom boys’! What is beyond doubt is that Don Beck was involved and used the Spiral Dynamics model (Don Beck & Chris Cowan, 1996) developed from Clare W Graves’ research (1970) to replace the skin pigmentation and ethnic origin categories with an understanding of the value systems (vMEMES) and ways of thinking universally accessible to the human race. Beck (Don Beck et al, 2018) recalls: “…when I was working peacefully to dismantle Apartheid in South Africa…I used the neutrality of colours to escape racial profiling. I wanted the leaders working for peaceful solutions to Apartheid to be aware of the different codes existing in people, even of the same race. Only then could we get a realistic picture of what was happening. “Zulus tended to be stereotyped as a tribal ethnic group. Yet millions of Zulus lived in urban South African settings with Westernised urban values. The Afrikaner of European ancestry was… Read More

Global

These pages use the models and theories of the Integrated SocioPsychology approach for analysing and understanding the factors underlying international conflict and global issues and developing appropriate intervention strategies. More immediate ‘hotspot’-type observations can be found in the Blog. Those who support the Integrated approach and are interested in such matters are invited to submit pieces for publication here as ‘guest features’ or ‘guest reports’. Please get in touch with your ideas via the Contact page. Different Values: Different Democracy Guest feature by Alan Tonkin exploring the concept of Stratified Democracy The Often Misunderstood Dynamics of Global Change Guest feature by Alan Tonkin on the importance of addressing values in international negotiations Innovation & Values in the 21st Century Guest feature by Alan Tonkin on  the concept of innovation being influenced by value systems Values & Development Guest feature by Alan Tonkin exploring how Democracy develops in different ways over time and in different contexts Developing Countries, Democracy & Values Guest feature by Alan Tonkin on the need for countries to develop Order-oriented values to avoid becoming ‘failed states’ Killing the Terrorists The argument for being tough on terrorists and the causes of terrorism The EU: an Organisation divided by Values Guest… Read More

Clare W Graves’ Research #2

PART 2 The freaky stuff!!!! In over 30 years of research Graves discovered some fairly startling information about the way the systems he had identified operated:- The O system is stimulated by smooth gradations in light and sound – eg: a sunset – while the P system is stimulated by pulsing light and sound – eg: in a disco In terms of hormones, noradrenaline is higher than adrenaline when the P system is active and adrenaline higher than noradrenaline when Q is active The T system has 4 times the problem-solving capacity of the S system Graves was so struck by these discoveries he wrote an article ‘Human Nature prepares for a Momentous Leap’ (published in The Futurist, 1974), describing the significant difference in complexity of thinking engendered by the move from S to T Fear and compulsion are absent when the T system is activated Galvanic skin response varies between systems and increases dramatically when the U (TURQUOISE) system is activated “Oh, my God, it becomes so high you can’t hardly get it. I’m talking 2-3-4 standard deviations. This thing has really jumped.” (Graves, 1971/2002, p68)  Graves also said of the eighth level: “The H-U person can turn off other… Read More

MeshWORKS

Updated: 21 September 2016 A MeshWORK can be described as a structured approach to addressing all needs in all appropriate ways at all levels for the overall good. While many models can illustrate fragments of a situation in greater depth and many different applications, techniques, therapies and other interventions will be pertinent in varying contexts, the core of a MeshWORK needs to be built on the Gravesian approach or a similar model (such as, perhaps, Jane Loevinger’s (1976)) for mapping the ever-emerging diversity of thinking in human nature. The MeshWORK concept originated from Spiral Dynamics co-developer Don Beck’s work in South Africa, helping design the early-mid-1990s South African transition from Apartheid to multi-cultural democracy. For approximately 17 years off-and-on (1981-98) Beck – in consultation with Clare W Graves until his death in 1986 – worked behind the scenes in South Africa. He used Graves’ model to facilitate the leaders of the main factions in moving beyond race and politics, to map out what Nelson Mandela later called ‘the Rainbow Nation’. By getting the leaders of the retrospective parties to think about people in terms of their thinking, rather than the colour of their skin, Beck enabled them to move on from the unhealthy and divisive memes… Read More

Fare Thee Well, Christopher Cowan!

Spiral Dynamics co-developer Chris Cowan passed away on 15 July at the Serenity House hospice in Santa Barbara, California. He was diagnosed with aggressive and incurable pancreatic cancer in June after returning from delivering a training programme in Italy with his personal and business partner Natasha Todorovic. I hadn’t seen Chris since December 1998. We hadn’t had a meaningful discourse since 2009 and hadn’t had any communication at all since the end of 2012 (exchange of Christmas best wishes). So it’s a measure of the man and his influence on my life that I feel compelled to write something about him at his passing. Put quite simply, the Spiral Dynamics (SD-1 certification) workshops that Chris and his then-business partner Don Beck staged with the Business Link in Wakefield in March-April 1998 were a major turning point in my life. I was acutely stressed at the time in both my work and relationship situations, unable to see how to resolve either one or even to understand what was happening to me. In terms of the process of change, I was in the Gamma Trap in both. Through the understanding Spiral Dynamics gave me, I was able to resolve both situations and, apart from… Read More

Leave Gerry Adams alone!

The 4-day arrest and interrogation of Gerry Adams (30 April-3 May) in connection with the murder of Jean McConville in 1972 has raised 2 fundamental questions not only for Northern Ireland but all similar conflicts… How do we deal with the crimes of former terrorists who have gone on to become leading statesmen? How do the victims and the aggrieved in such conflicts get justice – and, if justice can be obtained, should it be at the expense of peace? The world’s most famous ex-terrorist-turned-statesman was, of course, Nelson Mandela. With the background guidance of advisers like Don Beck – see: Don Beck & South Africa – Mandela went from being a convicted terrorist still committed to the ‘armed struggle’ to one of the greatest mediators of peace and reconciliation our world has ever known. Not only was he jailed for sabotage and conspiracy to violently overthrow the government in 1964 but he continued to plot violence whilst in prison – by his own admission (1995) ‘signing off’ on the murderous Church Street bombing of 1983. Yet, in spite of the publicly-acknowledged ‘crimes’, he became a symbol of peace, unity and hope not only for millions of South Africans – black, white… Read More