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Keith E Rice's Integrated SocioPsychology Blog & Pages

Aligning, integrating and applying the behavioural sciences

vMEME harmonics’

Attribution Biases

Updated: 20 April 2016 An attribution bias is  a distortion in perception or judgement about the causes of our own or other people’s behaviour. The attributions people make are not always accurate due to these cognitive biases. Rather than operating as objective perceivers, people are prone to perceptual errors that lead to biased interpretations of their social world Some of the most important biases are:- Fundamental Attribution Error Also known as Correspondence Bias or Overattribution Effect, this is the tendency for people to over-emphasise dispositional (or personality-based), explanations for behaviours observed in others while under-emphasising situational explanations. In other words, people have an unjustified tendency to assume that a person’s actions depend on what ‘kind’ of person that person is rather than on the social and environmental forces influencing the person. The term was coined by Lee Ross (1977) after a now-classic experiment by Edward E Jones & Victor Harris (1967). Americn participants read short pro- and anti-Fidel Castro essays. They were asked to rate the pro-Castro attitudes of the writers. When the participants believed that the writers freely chose the positions they took (for or against Castro), they naturally rated the people who spoke in favour of Castro as having… Read More

Is Collectivism being overtaken by Individualism?

Updated: 9 November 2016 It’s been a given in cross-cultural research in the behavioural sciences that Individualism has increasingly dominated in the West since at least the end of World War II while the rest of the world has tended to be collectivistic. In the context of the early 21st Century, this dichotomy provokes 2 key questions:- Was it ever as simple as: West, individualistic; rest of the world, collectivistic – and, if so, how did it get to be so? Is Collectivism being overtaken by Individualism – and, if so, what are the driving factors? Geert Hofstede, Gert Jan Hofstede & Michael Minkov (2010) define Individualism as “the degree to which individuals are integrated into groups”. In individualistic societies, the stress is put on personal achievements and individual rights. People are expected to stand up for themselves and their immediate family, and to choose their own affiliations. By contrast, in collectivistic societies, individuals are seen to act predominantly as members of a lifelong and cohesive group or organisation. People have large extended families which provide safety in exchange for unquestioning loyalty. Individualism, according to Ellen Meiksins Wood (1973), is the moral stance, political philosophy, ideology or social outlook that emphasises the… Read More

Can vMEMES cause Clinical Depression..? #2

PART 2 The frustration of needs Abraham Maslow’s famous Hierarchy of Needs (1943, 1971)  effectively describes the sequential levels of needs/goals of the emerging vMEMES. Eg: PURPLE wants to find safety in belonging; RED craves esteem; etc. As Maslow theorised mainly from case studies, rather than the kind of methodological research Clare W Graves undertook, it’s hardly surprising that his Hierarchy does not match exactly to Graves’ Spiral. However, the match is close enough  – see the Comparison Map – for us to consider Maslowian concerns and principles from the perspective of vMEMES. By doing this, we see not the ‘theoretical needs’ so often associated in a rather abstracted way with Maslow’s Hierarchy but living neurological systems within us desperate to be fulfilled. Maslow’s Hierarchy is looked upon by a number of psychologists as a guide to ‘ideal mental health’. In other words, if an individual is able to progress up the Hierarchy, with their needs met at each level, then they will move beyond the lower subsistence/deficiency levels and start to meet their ‘growth needs’ and eventually their ‘being needs’. According to Marie Jahoda (1958), Self-Actualisation – YELLOW in Spiral Dynamics – is  a key element of ideal mental health.… Read More

Hodgson Sealants

Winners of the Hull Daily Mail Management Learning Award 2001 and Business of the Year Award 2002 Redesigning a Company by MeshWORK Updated: 10 April 2009 Hodgson Sealants Ltd, headquarters in Beverley in the East Riding of Yorkshire, is a specialist manufacturer of butyl tapes, putties, cartridge sealants and adhesive tapes, with a workforce of around about 80 and a turnover of around £14M. It sells all over the UK and is Europe’s single biggest supplier of putty, with a small but growing export market – approximately 10% of turnover. North Africa is an increasingly important market. Around the beginning of the new century the company experienced substantial growth – 14% 2001-2002, and a further 10% growth 2002-2003 – enjoying record sales and profits. This growth, however, created its own set of problems which the Senior Management Team decided to resolve through a MeshWORK approach. Being a family firm with a strong sense of tradition, to develop its future, the company inevitably had to reconcile its past. Hodgsons was founded (as Peter Hodgson & Company) by Peter Hodgson in 1968. Peter, very much a single-minded and focused individual, ran his ‘Infant’ company in a fairly autocratic manner. (This is typical of… Read More

North Lincolnshire CIT

Investing in the Team…to invest in the Community! written with Jenny Gavin-Allen Updated: 1 October 2004 In early 2002 David Burnby was doing some extended work as a freelance facilitator and consultant with North Lincolnshire Council’s Community Investment Team. In conversation with Team Manager Jenny Gavin-Allen, he talked several times about a Psychology course he had undertaken training in the previous Summer, An Introduction to Spiral Dynamics & Related Models of Neuro-Linguistic Programming. For David, in part at least, the course was something of a life-changing experience. Both challenged by the models presented in the workshop programme and emboldened by the understanding they gave him, he subsequently quit his lucrative position as Director of Common Purpose in Hull to fulfil his frustrated ambition of working as an independent operator. Listening to him so talk enthusiastically about the models and their applicability to community regeneration issues, Jenny was intrigued. David then let on that his enthusiasm for the course was so great he had decided to promote and stage the next programme – the third to be delivered in Hull – under his own name – thus allowing me, as course facilitator, to concentrate purely on delivery. Naturally David invited Jenny to… Read More

vMEMES

Updated: 09/06/18 PURPLE (B-O) thinking works on emotion, security, rituals, tokens, sense of belonging (my family, my friends, my workplace) and is very responsive to peer and family pressures RED (C-P) thinking is assertive (aggressive!), energetic, powerful, indulgent, self-centred and wants to dominate/be the best BLUE (D-Q) thinking is concerned with procedures, routines, order, quality, the correct way of doing things, is highly responsive to the ‘correct’ higher authority and punishes ‘sinners’ ORANGE (E-R) thinking is strategic and future-focussed, wants to achieve and improve, loves technology and innovation, and marks progress – eg: with status and wealth GREEN (F-S) thinking values people – all are equal and to be treated correctly, with decisions made by consensus In which of these ways do you think – at what times and in what contexts/circumstances? These vMEMES or modes of thinking form the second (PURPLE) through to the sixth (GREEN) ‘levels of existence’ in the Gravesian approach, arguably the most advanced map of human needs and motivations developed to date. vMEMES can be thought of as ‘value systems’, ‘core intelligences’ or even ‘mini-selves’. They each have their own way of thinking, sets of needs and motivations, and contextual strengths and weaknesses. The colours applied… Read More