

The NLP Communication Model, developed by Dr Richard Bandler & Dr John Grinder, is
one of the key structures in Neuro-Linguistic Programming - though it draws heavily
on concepts in Cognitive Psychology and the ground-breaking work of linguistic analysts
Alfred Korzybski and Naom Chomsky.
The starting point for the Communication Model - perhaps for NLP itself! - is Korzybski’s
statement: The Map is not the Territory - which was adopted by Bandler & Grinder
to become one of the founding presuppositions of NLP. In other words, we form cognitive
representations (maps) of reality (the territory) - but the representation is not
actually the reality, just as a map of a place is not actually the place itself but
a representation more or less accurate. The concept of cognitive maps had been developed
by the likes of Edward C Tolman and Kenneth Craik; but Korzybski was arguably the
first to draw attention to the degree of accuracy (or not!) of our mental maps.
According to Korzybski, we delete, distort and/or generalise incoming information.
Distorted thinking can include polarisation (thinking of things in absolute extremes
- eg: wholly bad - Sally is evil - or wholly good - what a nice man Bill is) and
personalisation (it’s all about you - eg: David’s glaring because he hates me). An
example of generalisation would be: exams are really hard.
From the work of Korzybski and Chomsky, Bandler & Grinder developed the techniques
of meta-modelling to pick apart distorted thinking as reflected in language. Thus,
for example:-
- What evidence do you have that Sally is evil? What things has Sally done that weren’t
evil?
- How do you Bill is a nice man? Has he ever done anything that was less than nice?
- Which exams do you find harder than others?

The basic version of the Communication Model shows that we distort and/or generalise
incoming information because it gets filtered via our values, beliefs and memories.
Abraham Luchins called this effect cognitive primacy.
Unconsciously we don’t actually accept things as they but we change them to fit with
what’s already inside our heads.
The great developmental psychologist Jean Piaget saw this as the process of assimilation
of new information into our existing schemas. If the new information can’t be easily
assimilated, then the process of accommodation may take place. This can cause real
dissonance. Existing schemas may need to be modified or even deleted and new schemas
may be created.
Of course, new information that really doesn’t fit may simple be deleted!


Nor is this filtering a passive thing. We actively scan for evidence to confirm our
existing worldviews - ie: confirmation bias.
The behaviour we display in response to the information we filter in again will be
dependent on the values, beliefs and memories we hold.
Communication
Model - Standard
Version
The standard version of the Communication Model presents us with a much fuller picture
of how we create our internal representations (cognitive maps).
Firstly, it significantly increases our understanding of the deletion process.
We take in a vast amount of information through our 5 senses. (Estimates range from
2 million per instant to 32 billion per second.)
Most of this is lost instantly - effectively deleted - unless we pay it attention.
As Fritz Perls has put it, we are hard-wired to notice difference, rather than sameness
- see The Process of Change.
Thus, we are much more likely to pay attention to something if it is different in
some way - interesting, threatening, fun, etc. Thus, what we pay attention to enters
our short-term memory (or consciousness or conscious mind) - see Linked Models of
Memory. However,the average person’s short-term memory can only 7+/-2 things at any
one time. They can be displaced and will fade away if not consciously rehearsed or
thought about. Transference into long-term memory is primarily through the attachment
of meaning to the item. Thus, only a limited amount of material can make it into
our consciousness and is unlikely to be sustained there unless of major importance
to us.
The standard Communication Model also shows the effects of meta-programmes in processing
information in and behaviour out. It shows how the cumulative effect of all this
filtering upon our internal representation affects our state - though this can also
be affected considerably by our physiology. For example, the emotional state of approximately
75% of all women of child-bearing age is influenced by Pre-Menstrual Syndrome - while
just about everyone finds it more difficult to be positive if they’re suffering from
a bout of the plain old common cold! Understanding how our physiology affects our
state and, thus, our responsiveness in communication enables us to make allowances
and change strategies when appropriate. Simply getting someone to alter their posture
can improve their state and so their willingness to engage in what you have to say.
NLP+ Communication Model
What I call the enhanced or NLP+ Communication Model adds to the standard version
vMEMES, Dimensions of Temperament and memes.
As we know from the Assimilation-Contrast Effect, vMEMES powerfully influence just
how we distort incoming information - and, of course, they shape our values and,
thus,the whole filtering process. The meaning we make from the incoming information
and how we process that meaning - meta-states - is shaped by vMEMES and the Cognitive
Triad at every stage of meaning-making.
Naturally, since vMEMES are out motivational drivers, they very much determine our
behaviour.
The study of memetics - schemas outside of our brains - has facilitated greater
understanding of how ideas can spread in a virus-like fashion. Now we understand
that all communication is effectively in memes. To spread, memes need to turn into
internal schemas. To do that they have to get through the filtering processes which
are driven by vMEMES. Once in, of course, new ideas can all kinds of effects - including
bringing about vMEMETIC change.
One of the factors affecting change will be temperament - especially if temperament
is locked up with vMEMETIC structure and a centre of gravity is formed. See Integrated
SocioPsychology.
All of this, of course, assumes a healthy neurology!
And
so...?
And so the understanding of the many factors which affect human communication enables
us to have more control of our communications. What we take in and accept - and how
we do it, with strategies to give us more opportunity for making sure we’ve got things
right. It enables us to take a more circumspect view of others and the factors which
may be influencing how they are behaving. In other words, we have more ability to
understand ourselves more and to understand others more.
And that gives us greater responsibility to make more effective communication....