Keith E Rice's Integrated SocioPsychology Blog & Pages

Aligning, integrating and applying the behavioural sciences

‘schemas & memes’

The Use of SDi in Psychotherapy

‘The Use of SDi in Therapy’ is one of 2 contributions commissioned from me by Tom Christensen for his compendium, ‘Developmental Innovation: Emerging Worldviews and Individual Learning’ (Integral Publishers, August 2015). Originally the work was to be entitled ‘SDi Applied’ as Tom wanted to present chapters which reflected Don Beck’s ongoing development of Clare W Graves’ research. Accordingly, Tom wanted the primary term used to be SDi rather than Spiral Dynamics or the ‘Graves Model’. Although I readily acknowledge my debt to Don Beck (and Chris Cowan, for that matter), I have never operated under the SDi umbrella, preferring to use terms such as the Gravesian approach. To maintain the integrity of the piece as published, I have retained the SDi terminology. However, readers should know that effectively I mean ‘Gravesian’. Tom ended up with so many strong contributions – including from the likes of Said E Dawlabani, Elza Maalouf, Barbara N Brown and Fred Krawchuk – that he and Integral Publishers split the material into 2 volumes: the first on Systems Change and the second on Individual Learning. Both my contributions are in the second book. Spiral Dynamics Integral (SDi) is often thought of as a means of addressing large-scale issues such as inter-racial conflict, socio-economic malaise and global power plays. This is the way Don Beck himself has used the model in the past, to great… Read More

Lives on the Spiral #2

PART 2 Work And Spiral Dynamics integral Prior to the Beck & Cowan workshops, career-wise I was very much driven by BLUE. Unsurprisingly, perhaps, given the household I grew up in, once I had gotten over the peak of my hippie rebellion, unconsciously perhaps my YELLOW taking in the consequences of all that GREEN-liberated RED indulgence – I settled easily into BLUE ways of thinking and ended up working as a consultant on quality standards like ISO 9000 and Investors in People. Unfortunately I very much approached this work, not from the angle of business improvement but from the perspective that what was required was rigid conformity to idealised models of business performance. My precision and attention to detail made me effective in getting organisations to meet their desired standard but I did little or nothing to improve business performance. One printing house in London threw out the project because I was tying them up in paperwork. That was typical of BLUE’s emphasis on form over function. That motivation was taken to the extremes of punishing the sinner when, during a procedural audit in a care home, I castigated a nurse for not signing the care plan in the right place.… Read More

Lives on the Spiral

Personal Reflections On The Influence Of SDi ‘Lives on the Spiral’ is one of 2 contributions commissioned from me by Tom Christensen for his compendium, ‘Developmental Innovation: Emerging Worldviews and Individual Learning’ (Integral Publishers, August 2015). Originally the work was to be entitled ‘SDi Applied’ as Tom wanted to present chapters which reflected Don Beck’s ongoing development of Clare W Graves’ research. Accordingly, Tom wanted the primary term used to be SDi rather than Spiral Dynamics or the ‘Graves Model’. Although I readily acknowledge my debt to Don Beck (and Chris Cowan, for that matter), I have never operated under the SDi umbrella, preferring to use terms such as the Gravesian approach. To maintain the integrity of the piece as published, I have retained the SDi terminology. However, readers should know that effectively I mean ‘Gravesian’. Tom ended up with so many strong contributions – including from the likes of Said E Dawlabani, Elza Maalouf, Barbara N Brown and Fred Krawchuk – that he and Integral Publishers split the material into 2 volumes: the first on Systems Change and the second on Individual Learning. Both my contributions are in the second book. I’ve had an interest in Psychology since my first year… Read More

The West and Russia: a Divergence of Values? #2

PART 2 Nationalism and the ‘dictator’ meme In the wake of Crimea, Gallup’s Julie Ray & Neli Esipova reported Putin had polled 83% approval, a massive gain from 54% the previous year – see graphic below. Clearly the Crimean takeover made Russians feel good about their president! Also interesting is the way approval slowly but surely dropped from 83% in 2008 to its low point in 2013. Was this drop a reflection of growing public awareness of corruption, the slowing of economic growth, restricted opportunities for personal advancement and widespread poverty? If so, it indicates Russians squarely put the blame on their president. From the same set of surveys, Ray & Esipova – see graphic below – found  that Russians reported greater confidence in their institutions after Crimea. Again there is a high in confidence in 2008 for national government and the electoral process, followed by a decline in confidence in the following years. Only the military bucks this confidence trend. However, all three institutions receive a significant boost in 2014. What is that much more interesting about the second set of results is that it allows us to see that, all institutions received a boost in 2008 – the year… Read More

The West and Russia: a Divergence of Values?

Published in Eugene Pustoshkin’s Eros & Kosmos e-zine, August 2014. Click here to read it in English on the Eros & Kosmos site. Click here to read Part 1 in Russian and here for Part 2. It’s difficult to write an article triggered by, but not about, an ongoing crisis that has no obvious outcome in any predictable timeframe. The Ukrainian army may be gaining ground but the United Nations’ concern about a growing humanitarian crisis may force them to slow down their assaults – perhaps helped by rockets fired at them allegedly from across the Russian border. The brutal fact is that West is not going to go to war over the low-level but brutal civil war in eastern Ukraine. The West is likely to continue to support Kiev diplomatically and with military supplies and intelligence and there will be reluctant incremental upgrades to the European Union sanctions on Russia (and retaliatory Russian sanctions on the West); but no American or European soldiers are going to die for Donetsk or Luhansk, even if there were to be an overt Russian military incursion. Russian militiamen causing trouble in the Baltic states could be a very different proposition, though. Treaty obligations would… Read More

How the Brain develops the Mind

with minor editing by Chris Cowan This feature was originally published on the old Humberside Partnership Connexions web site in June 2001. Developed by Don Beck & Chris Cowan (1996) from the ground-breaking work of Clare W Graves (1970) and integrating Richard Dawkins’ (1976) concept of ‘memes’, Spiral Dynamics expands exponentially Abraham Maslow’s (1943) human motivation model, Hierarchy of Needs. It is the most advanced of the ‘Levels of Existence’ theories – yet, at the same time, its ‘map’ of human motivation is very easy to use. The biggest field trial of Spiral Dynamics to date was in South Africa in the early-mid 1990s when Don Beck used it to help Nelson Mandela and F W DeKlerk design the transition from Apartheid to multi-cultural democracy. However, it has also influenced the Community Policing Policy of Victoria, New South Wales, been championed as a means of investigating new strands of racism on the Atlantic Seaboard and more recently has been taken up by Dutch Traffic Planners(!). The work of Neuro-Linguistic Programming (NLP) psychologist Robert Dilts (1990) on Neurological Levels provides a useful frame for understanding Spiral Dynamics. Dilts identifies that the mind orders its perceptions of the world at 5 levels…. Identity… Read More

Knowing Me, Knowing You – Excerpts

Excerpt #1: Do I really know Myself? Well, do you? Do you really know yourself? And, if you do know yourself, are you happy with your self? Do you like you? If you do…great! If you don’t…not so great…. I’ve been a management consultant for some 16 years, working in both the public and private sectors. This has often involved close coaching and/or mentoring with senior people, leading sometimes to deeply personal conversations and periodically therapeutic interventions. For the last 6 years I have also worked as a practitioner in ‘personal change therapy’ for people from all walks of life. And still, occasionally, it surprises me how many people who come to me on a professional basis either don’t know who they really are or what they’re about. Or they don’t understand why they behave in certain ways. In other words, they don’t understand themselves. Why they are like they are. In some cases, they can’t really see what they are like – and the impact what they are like has on others. Often the people they care for most!   These folks are confused. Sometimes they really hurt. It’s even worse when they do recognise what they are like …and they… Read More


2002 The work I undertook with ‘William’ came out of a management development programme I was delivering for ‘Brentbros Ltd’, a smallish family-run machine parts and assembly operation. ‘John’, the Managing Director, was under pressure from his wife (who did the books) to take more time out from the company. They were both in their late 50s and she wanted them effectively to go into semi-retirement. Brentbros, in Adizes LifeCycle terms, had been in ‘Go-Go’ for years without ever having seriously attempted the journey into ‘Adolescence’. John, typical of an Adizes ‘Founder’, still made nearly all decisions in the company. For John to acede to his wife’s wishes would mean he would have to delegate decision-making to others – and they would have to be capable of making those decisions. So I was brought in – on a recommendation from one of Brentbros’ customers – to develop the management capabilities of those people in his team John saw as having potential. 5 people, including ‘Delia’ (John’s daughter and office manager), workshop manager ‘Adrian’ and his assistant, William, went through 5 months’ twilight training (2 hours at the end of every second Monday). The length and format of the training allowed the… Read More

Online Censorship: where do we draw the Line?

by Carla White  I am delighted to publish this ‘guest blog’ by Carla White. Carla is an experienced writer and blogger who describes herself as “passionate about looking deeper into the world around us”. She writes ‘alternative’ news posts for numerous websites and also has experience running and maintaining websites. She says: “You can always find me at my laptop, with a cup of coffee!” You can email Carla to find out more about her work. Social conditioning has a considerable effect on crime. It was Émile Durkheim who first noted the existence of a values consensus when, in 1893, he wrote about a collective consciousness that defines societal norms and makes certain acts unthinkable to conforming citizens. This idea is one regularly used by governments as justification for censorship. By reiterating the taboo nature of certain topics, they hope to reduce mass indulgence in these things. Admittedly, this tactic has seen success. Child pornography, bestiality and cold-blooded murder are just some examples of topics that incite shock and terror in the hearts of most. However, whenever information is restricted on a national scale, an ethical question is raised. At what point does information control become an active manipulation of the collective conscience? A brief… Read More


All Change again! 1988-1996    1997   1998     1999     2000     2001    2002      2003     2004     2005     2006     2007     2008     2009     2010     2011     2012     2013     2014      2015     2016     2017     2018 21st Century Group     HemsMESH     Humber MeshWORKS     Humberside MESH Network January-March: Ran a 9-week version of Understanding Yourself & Others: an Introduction to Psychology for Rossett. Commentary: For various reasons, this was the first ‘Intro’ course we had run since 2012. It was one of the best attended courses I had run for Rossett; and, while it wasn’t without its challenges, they proved a delightful class to work with. 4 were returners from the last Psychology Topics course and almost all of them expressed a strong desire to take part in the next Psychology Topics. April: Left Woodhouse Grove to concentrate on my private tuition and therapy businesses. Commentary: More than any other school I had been involved with since the days of HemsMESH – perhaps because of the GREEN in their Methodist tradition – Woodhouse Grove saw education as being about developing the whole person. This was something I had been banging on about since I had written Formation more than Education back in 2004. This ethos… Read More