Society. Global. Business. Mental Health. FAQs. Writings. Services. Career. Events Diary. Contact. Home. Models. Articles. Bio-Cognitive. Social. Learning. Lifespan. Interpersonal. Glossary. Blog. Attribution Theory

According to Fritz Heider (1958), we produce attributions (beliefs about the causes of behaviour) based on two sources of information...



Internal attributions are often referred to as dispositional attributions while external attributions are called situational attributions.

From the work of Fritz Heider. Graphic copyright © 2001 Psychology Press Ltd

Models Menu.

Internal or External Locus of Control?

In his development of Attribution Theory, Heider was concerned primarily with how we understand the behaviour of others. His ideas were progressed in concepts like  Correspondent Inference Theory and Covariation Theory.


However, Julian B Rotter (1966) focused on how people attribute the reasons for their own behaviour. From his research, Rotter concluded that people tend to have either:-

Rotter found that, while people do move along a continuum with  total internal locus and total external locus at its poles, they do tend overall to attribute one way or the other.


(The concept of locus of control had actually been put forward slightly earlier by Carl Rogers (1961), initially referring to it as ‘locus of evaluation’. Rogers hypothesised the concept from case studies whereas Rotter’s research was based on extensive sample groups, After Rotter published, Humanistic psychologists tended to used the ‘locus of control’ term.)


Since the ‘cool’ vMEMES tend to run Externally Referenced meta-programmes, they can be said to show an external locus of control; while the ‘warm’ vMEMES tend to Internally Reference and thus show an internal locus of control. However, Rotter was convinced from his research that there was an innate temperamental element in the tendency to attribute. In terms of Dimensions of Temperament, those with a Choleric disposition and those high in Psychoticism are likely to be more internal while Melancholic temperaments and those low in Psychoticism (Impulse Control) are more likely to be external.


3 Dimensions of Attribution

Bernard Weiner (1980) was also interested in how people attribute success or failure in their own actions. Building on Rotter’s work, he proposed a 3-dimensional model of attribution:-


Clearly the development of the model was influenced by the Cognitive Triad which Aaron T Beck had started to publicise. Weiner’s model adds the additional factor of controllability. This provides an extra insight into whether someone attributes dispositionally - ie: it’s within their control - or situationally - ie: it’s not in their control in their locus. However, the attitude to whether the behaviour can be controlled or not will be strongly influenced by the vMEME(s) dominating in the selfplex at the time. Attitude towards control may also be affected by temperament - especially in terms of whether someone is high or low in Psychoticism. The basic attribution of either ‘internal’ or ‘external’ is, though, like Heider’s basic Attribution Theory, simplistic when set against attributional style in the Cognitive Triad.


Carol S Dweck’s (1975) work with 12 children struggling academically illustrates the importance of controllability. One group, given only positive feedback, were more likely to give up, blaming lack of ability. However, another group, told they were taking too long and needed to try harder, showed greater persistence and attributed any failures to lack of effort.



Weiner’s model travels cross-culturally. Beatte Schuster, Friedrich Fosterlung & Weiner (1989) tested it in Belgium, Germany, India, South Korea and England. All


the participants, apart from the Indians, rated the story of someone failing to get a job in terms that equated to locus, stability and controllability. (The researchers also added a fourth category of universality - does it influence only this or other outcomes - which also figured prominently in explanations of the job seeker’s failure.)


Circles of Influence & Concern

Attribution Theory - and especially Weiner’s emphasis on controllability - underpins Stephen Covey’s (1989) concept of Circle of Influence and Circle of Concern.


Those who tend to be dispositional in their outlook tend to focus on what they can do (control) - their Circle of Influence - to influence the world around them - their Circle of Concern. In so doing, they sometimes succeed in expanding their Circle of Influence. They make things happen.


Those who tend to be situational rather focus on what the world around is doing to them - ie: how their Circle of Concern impacts upon their Circle of Influence. They see things happening as beyond their control. As a result, their Circle of Influence often shrinks.